INSEAD Advocacy Toolkit

Leading Digital Marketing Strategy Programme: Listening to customers remain the beginning of everything

For Michelle, listening to customers remains the “beginning of everything.” Listening, she says, is the key to driving understanding, and from there, building relationships based on continuous improvement. Yet, the greatest insight gleaned during the INSEAD programme she participated in is the need for digital ears and the breakthrough notion of “the power of outside in.”

Read her story here.

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For Michelle, listening to customers remains the “beginning of everything.” Listening, she says, is the key to driving understanding, and from there, building relationships based on continuous improvement. Yet, the greatest insight gleaned during the INSEAD programme she participated in is the need for digital ears and the breakthrough notion of “the power of outside in.”

Read her story here: https://inse.ad/LDMSTestimonialAdvSep2023


#inseadexeced #insead #leadership #digitalmarketing #leadingdigitalmarketingstrategy

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Learn more at: https://inse.ad/LDMSTestimonialAdvSep2023

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