INSEAD Advocacy Toolkit

Results for "Strategy"
Leading Digital Marketing Strategy Programme: Listening to customers remain the beginning of everything

Leading Digital Marketing Strategy Programme: Listening to customers remain the beginning of everything

For Michelle, listening to customers remains the “beginning of everything.” Listening, she says, is the key to driving understanding, and from there, building relationships based on continuous improvement. Yet, the greatest insight gleaned during the INSEAD programme she participated in is the need for digital ears and the breakthrough notion of “the power of outside in.”

Read her story here.

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Blog: Master Strategy Day 2023: Reimagining the Henri IV Building

Blog: Master Strategy Day 2023: Reimagining the Henri IV Building

“We were all very surprised to learn that the cultural heritage site we would be focused on for Master Strategist Day (MSD) was right in our backyard – the Château de Fontainebleau! While many students walk past it every day, there was much to be learned about the buildings, the gardens, and its history to create an effective strategy for the 21st century.”

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Strategy Execution Programme Testimonial: “Creating a Sustainable Circle of Trust”

Strategy Execution Programme Testimonial: “Creating a Sustainable Circle of Trust”

Christopher Stillings, past participant of INSEAD’s Strategy Execution Programme and holder of our Certificate in Global Management, was looking to develop his skillset in the strategy development area to the next level. The programme gave him strategic KPIs and tangible frameworks but also unexpected insight into the more emotional dynamics undergirding change leadership.

Read more about Christopher’s experience: https://inse.ad/sep-itw-Apr22

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The Strategy Execution Programme

The Strategy Execution Programme

CEO and Co-Owner of Fischer Spindle Group, AG, Dr. Tobias Moser came to INSEAD for a sense-check. He took away a road map and the resources to build resilience in the pandemic era. INSEAD’s Strategy Execution Programme provides the insights and tools to bridge the difficult gap between the rational development of strategy and real-life execution.

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The Strategy Execution Programme

The Strategy Execution Programme

INSEAD’s Strategy Execution Programme provides the insights and tools to bridge the difficult gap between the rational development of strategy and real-life execution. Arrive with a strategy report… and leave with an action plan that delivers results.

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Blue Ocean Strategy Programme

Blue Ocean Strategy Programme

Looking for a new perspective on strategy formulation and execution? INSEAD Blue Ocean Strategy enables you to discover strategic moves – termed ‘Value Innovation’ – which can create powerful leaps in value for both the firm and its customers, rendering rivals obsolete and unleashing new demand. An important part of the programme is the opportunity for you to immediately start applying Blue Ocean Strategy to analyse your own organisation’s strategic challenges.

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Infineon Technologies and INSEAD: A Partnership That Goes Beyond a Customer-Client Relationship

Infineon Technologies and INSEAD: A Partnership That Goes Beyond a Customer-Client Relationship

“We want leaders to be constantly asking themselves: “Is it really an ambitious target that we are working towards?”, “Is it clear who’s owning what and do we have a clear mandate?”, and “Are we making timely decisions to cater to the demands of the market?” I believe that all this contributes to shaping their leadership, personality, and how they seek to impact the business target,” said Jessica Richter, Senior Director, and Head of People & Leadership Development at Infineon.

In this exclusive interview, Jessica shares her unique insight into how the company’s people development strategy ties in to their overall business objectives, and how INSEAD is playing a key partnership role in preparing top management to lead the organisation.

Find out more about our partnership here.

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