INSEAD Advocacy Toolkit

How INSEAD is Building Relationships with Lifelong Learners

16 May 2022 | Tags: Executive Education Brand

While the face of education has evolved rapidly, one trend that has remained constant is the need to build strong customer relationships.

In 2010 INSEAD was one of the first schools to adopt a CRM platform to manage stakeholders’ relationships to bring business best practices into the higher education world. Now, the experience we are creating in executive education with Salesforce is totally unique.

Salesforce.org interviewed Séverine Guilloux, our Executive Director of Open Programmes and Online Learning Innovation, and Pankaj Kumar, our Director of Digital Marketing Strategy and Technology Innovation, to hear how INSEAD is building relationships with lifelong learners.

Discover the video interview ➝ https://inse.ad/itw-salesforce-lifelonglearners

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While the face of education has evolved rapidly, one trend that has remained constant is the need to build strong customer relationships.

In 2010 INSEAD was one of the first schools to adopt a CRM platform to manage stakeholders’ relationships to bring business best practices into the higher education world. Now, the experience we are creating in executive education with Salesforce is totally unique.

Salesforce.org interviewed Séverine Guilloux, our Executive Director of Open Programmes and Online Learning Innovation, and Pankaj Kumar, our Director of Digital Marketing Strategy and Technology Innovation, to hear how INSEAD is building relationships with lifelong learners.

Discover the video interview ➝ https://inse.ad/itw-salesforce-lifelonglearners


#inseadexeced #insead #salesforce #customerrelationshipmanagement

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Learn more at: https://inse.ad/itw-salesforce-lifelonglearners

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